CKD Galbraith's residential property sales increased by 8% last month in comparison with January 2016, leading the firm to handle over 9.5 million worth of property sales and 760 viewings during a five week period.
Regions such as Ayr and Cupar experienced a particularly active January with many savvy buyers taking advantage of the traditionally quieter month to find their next home without the strong spring and summer competition.
CKD Galbraith's Ayr office has handled 167 viewing enquiries and 198 new applicant registrations during January. Whilst the Cupar office sold three times more properties than in the first two months of 2016 combined.
The firm's figures are supported by the online property portal OnTheMarket.com of which CKD Galbraith is a founder member - which also began 2017 with record levels of traffic. The portal received over 11.2 million visits in January, an impressive increase of 85% since January last year.
George Lorimer, partner with CKD Galbraith, said:
The firm's January figures reveal that sellers now reap the benefits of a twelve month market. Whilst the winter months have traditionally been held as a less favourable time to sell, sales have actually remained steady and the appetite from buyers doesn't appear dampened by the colder months.
He explains that this change of selling season habits and rising demand for homes should encourage those who are considering putting their homes on to the market and the firm urge sellers not to hold back until the spring.
The high levels of buyer activity should be seized upon as an excellent opportunity by sellers keen to take advantage of less competition in their area.
Sellers should keep in mind a few key tips when presenting their homes to potential buyers in the winter; keep it warm and well-lit inside, market using images taken in the brighter summer months if possible and maintain the exterior aesthetics by clearing the gutters and pathways of leaves. These are simple ways to make a home more welcoming for prospective buyers braving the elements to house hunt in the coming weeks.